Seabourn Continues Commitment to the Trade During its 30th Year

Daniel McCarthy, Travelmarketreport.com
As Seabourn Cruise Line, the Seattle-based luxury line, celebrates its 30th anniversary, the core values that it was built on are “still at the heart of everything we do,” Chris Austin, Seabourn's senior vice president of global marketing and sales, told Travel Market Report.

Austin joined Seabourn in the beginning of 2017, after eight years with Starwood Hotels and Resorts. He considers Seabourn to be “the world’s finest luxury resorts at sea,” and has taken the elements he believed to be most successful in the hotel world and brought them over to the line's ships sailing the oceans.

“This is all about guest experience,” Austin said. “I think there’s an incredible amount of similarities between the two. You could enter the cruise industry and have many people tell you it’s completely different and you can embrace that. My focus is that it is the same industry – they’re floating hotels.” FULL STORY